When you adjust your SaaS pricing, revenue can rise even if fewer visitors...

https://seo.edu.rs/blog/is-it-normal-to-lose-31-conversions-for-a-22-revenue-lift-on-pricing-11180

When you adjust your SaaS pricing, revenue can rise even if fewer visitors convert. In one case, conversion dropped 31% but revenue still climbed 22%. This article breaks down how using Sequential Mode helps you balance those numbers